Corporate Social Responsibility

Halberd Bastion endeavours to operate respectfully towards all cultures, with political impartiality, and in protection of our environment and people.

These are values that sit at the core of our enterprise, with global citizenship embodied by both management and staff initiatives. As part of our organisational culture, Halberd Bastion encourages staff to share their thoughts on what corporate social responsibility means to them.

A Social Vision

Director of Engineering, Doug Pukallus
by Doug Pukallus,
Director of Engineering (Australia)

As an entity claiming to champion industry transparency it is important that we declare our own motivations. To understand our motivation, I believe it’s important to first take a quick revision on the macroeconomic forces underlying today’s business environment.

The first principle to recognise is that any and all costs associated with the production of a good or rendering of a service are labour costs. Any input costs such as raw materials are indirectly labour costs – that is, compensation that must be paid to those producing the raw material for their time and effort. This modus of cost identification can be applied to any input, for example, electricity charges are primarily composed of generation costs, which in turn are identified as operational and maintenance costs both are the result of compensating a skilled labour force to run the plant, along with fuel which is in turn a labour cost. While obvious, this is an important point to keep front of mind when we talk about the concept of value.

The second principle to recognise is how true economic growth is achieved, that is, a measurable improvement in the standard of living, such as through the UN’s Human Development Index (HDI).

Historically the growth in one nation’s HDI has often been achieved at the detriment of another’s – mercantilism formed the basis of economic policy for several centuries, where practices such as the slave trade, war profiteering, or hegemonic foreign policy, were used to improve the economic conditions of one nation at the severe cost of others.

Global HDI growth however cannot be achieved through subjugation of others as exploitation is inherently a zero-sum game. True economic growth can only be achieved through technological advancement. Accelerated economic growth through fractional-reserve lending practices is widely considered false growth, perpetuated only by hyperinflationary borrowing. The rate at which society can truly and sustainably prosper is capped at the rate of technological growth, no matter the availability of capital.

In my role as Director of Engineering, my personal vision is to facilitate global technological advancement by eliminating information asymmetry and improving industry transparency, factors that have long presented as barriers-to-entry for smaller market players.

This is certainly not to imply our company is anti-monopoly, or in any way favours smaller players, it is simply due to an intention to facilitate value provision wherever it lies. Larger players will continue to provide sufficient value due to the larger intellectual capacity and purchasing power, smaller players will provide value through agility and new creative approaches. What we do however intend on eliminating are those market players who exist without adding value to the chain; those who exploit the information asymmetry between manufacturer and purchaser that exists due to lack of international standards, documentation practices, enforcement across legal boundaries, and so forth – the creation of a free market closer to what perhaps Adam Smith may have originally envisioned.

This is also certainly not to imply that our intentions are entirely altruistic either. While our company has poured significant resources into the development of a transparent ecosystem of components, standards, companies, designs, and interfaces, I believe this adds tremendous value to our set of risk-reduction services. Holding ourselves to the same standards we expect of suppliers, our company charges in a transparent manner commensurate to the value to the services being provided.

Wireless technology, and the automation technologies that it enables, will change the face of our globe. Robotic manufacturing, swarm farming, peer-to-peer and distributed energy production, the industrial internet of things, and other technological advancements are already resulting in a measurable reduction in labour required. As labour required approaches zero, the cost of all goods and services trends towards zero, and hence the cost of living trends towards zero.

While our part to play in this vision may only be small, I believe our initiatives are a step in the right direction.

Doug Pukallus, Director of Engineering (Australia)